(Image courtesy of TUAW) Oh… my. Just when you thought the iPad name jokes were just all in good fun, a company has come along with an ill-fitting name for an iPad carrying case. If you read on, you have been forewarned. TUAW dug up today’s nugget of pre-iPad hysteria , which comes courtesy of a little company called Hip Handmaidens. The Hipsters sell handcrafted wares “born out of a bizarre group of talented housewives,” and their latest creation is the iMaxi — which the company claims is “the only Apple iPad case with protective wings.” Now you can say, you’ve truly seen it all. "With its durable vinyl outer layer and plush, quilted-cotton sleeve, the iMaxi helps keep your iPad clean and dry,” the Hip Handmaidens website description reads. “Plus, the iMaxi’s Velcro-latched, advanced wing design wraps snugly around your device, so your iPad always stays where it should. Best of all, it shields it from all those unsightly and embarrassing data leaks that would make any motherboard worry!" But it doesn’t stop there… oh heavens no. “Each handmade iMaxi can be easily customized to fit your active lifestyle,” the website claims. “Choose from white, white/red, or all-red interior options. Or if you don’t see a color you like, just ask! We can even use red thread on the interior for that special…uh…’lived in’ look.” For anyone still left reading, you can pre-order your iMaxi case for only $30 (that’s $10 off the regular price until March 30) with the click of a button and have it waiting for your iPad to arrive later this month. Or as Mastercard might put it: “Apple iPad… $499. Hip Handmaid iMaxi… $30. The shame on your face when you carry them both around… Priceless.”
Excerpt from:
The iMaxi: Bad Taste No Longer Optional











